I love this book. So many of us are eager to say that we live in an unheralded era of technological change but after reading this book, I guarantee you'll think differently. Written in 1968 and based on a series of lectures between 1950 and 1966, the book is a collection of beautifully written historical essays. Morison traces the development and introduction of new processes and techniques which (during their time) profoundly changed the way things were done. He describes a continuous battle between entrepreneurs and new adopters on the one hand and resistors on the other. Morison then proposes that a process of more carefully testing and introducing new technologies may not only help soften the resistance to change, but also lead to less risky social adoption. Sound familiar? Led me to an epiphany of sorts which is, why do we keep relearning things that have already been learned before?

It's truly one of the best books ever written on the process of transformation.
- Christine Flanagan