If you have management responsibilities in an organization and you want to contribute to its long-term success, the answer is: yes, you do, and this is the book. Beat the Odds makes a compelling case for “nine principles” which, its author argues, are essential to the “long-term viability and success” of organizations if they are to survive the myriad challenges endemic to today’s business environment.

With its straightforward templates for self-assessment and diagnosis at real organizations, this is a book that is meant to be put to work. If you are concerned with building a business and contributing to a truly meaningful vision of its long-term health, then this is the ‘one more book’ you have to read.